Paris-based AdTech company Criteo announced their quarterly earnings this week – the first since their Initial public offering last October. Key figures in the announcement included 57% increase in revenue in Q4 2013 over Q4 2012 (€135 Million vs. €86.6 Million), with a total 2013 revenue increase of 63.3% over 2012 (€444 Million vs. €270 Million). As a result, the company’s stock is up 12% since the beginning of the month according to Stocktwits.com, still climbing steadily back up to its all-time high, achieved in the days follwoing their IPO.
Criteo owes much of its success last quarter to the launch of its Mobile display ad offering – mobile AdTech is a hot topic this year, and Criteo has shown that it can do more than just desktop ads – Mobile ad revenue accounted for 10% of their revenue, up from 2.5% prior to the launch. They now count more than 5,000 clients, including Deutsche Telekom, .
“We introduced several new products and we are particularly pleased with the strong launch of our mobile offering in the fourth quarter. With our new products ramping quickly on new screens and devices, we are excited about 2014 and our future growth opportunities.” – JB Rudelle, co-founder & CEO