In what can only be described as unnecessary financing that reminds us of Facebook’s later stage investments, Eventbrite has announced a series C, D, E, F, G H round of funding from existing investors Tiger Global Management and new investors T. Rowe Price. Eventbrite has been aggressively (read: with a high marketing budget) tackling the European market, after its decision to avoid purchasing any European Eventbrite clones, and while it’s entry has been well accepted by the community, there’s no doubt that incumbents like Amiando have stood their ground well. Still, as CTO Renaud Visage said at hy!Berlin earlier this year, staying the bleeding edge, such as integrating Facebook API features 48 hours after release, have kept the company one step ahead of the competition.
Founders Kevin & Juile Hartz will be speaking this week at TNW Conference in Amsterdam, so it will surely be a delight to hear what they have to say about their European plans. Visage said earlier this year that company was planning to hire in Berlin & Paris, with a team already building in London, as they’ve likely seen the necessity to have a team on the ground in order to engage each local event organization community.
The company, which reported its 100 Millionth ticket sold earlier this year, has stapled itself as the go-to platform for event organizing – hell, even Rude Baguette uses it.
Hat tip to Venture Village for picking up the news.