PR for Start-ups (series 2/3): Paying for PR
This is the second guest article submitted by an experienced Press Relations professional who is currently working for a prominent European PR group, and wished to remain anonymous. There will come a time when you’ll have to start paying someone to do your PR. This point is usually situated somewhere between your series B […]
eBooks to play a more prominent role during upcoming French literary season
Each year at ‘la rentrée’ (the late Aug-early Sept back to school / back to work period) France’s literary season kicks-off with the release of a vast array of new books. This year’s literary season is expected to be an active one, with the release of 646 new titles [FR]. As avid readers [FR], the […]
McDonalds tests Paypal mobile payments in France
McDonald’s, lovingly referred to as McDo here in France, just started testing a new mobile payments system in 30 outlets across France (specifically in Paris, Lyon, Nice, Toulouse and Reims) where customers can use McDo’s new mobile app or website to order and pay via Paypal. Although it looks like there’s some initial scepticism about the level […]
TUI blames losses on France's Stay-cation trend
At work, I am fairly stressed. I edit documents, organize productions, and when I’m really unlucky I have meetings to attend as soon as I arrive- thus skipping the sacred breakfast. When it’s all said and done, work sucks. This is why vacation was invented. Vacation is a luxury to some and but a healthy […]
France's Cloud Startups (series): A closer look at We Are Cloud – BIME
We Are Cloud – BIME is one of the fast-growing success stories in the space of cloud computing in France. Founded in 2007 by Rachel Delacour and Nicolas Raspal, their objective was to transform the world of business intelligence (BI) by creating a simple-to-use, accessible, analytically sophisticated, cloud BI solution. They’ve had quite a few impressive […]
Sketchfab, the "YouTube of 3D content", goes Pro
Ever wondered how 3D artists showcase their work on the web? Screenshots and videos. Not cool… If it’s in 3D, I want to interact with the stuff! Sketchfab is changing things and it is becoming a major platform for publishing and consuming this new kind of media on the internet. See — and play with […]
MorningCroissant: Airbnb for the French countryside
Walking over to the office of French startup MorningCroissant, I thought to myself, why would anybody want to do an AirBnB clone? Little did I know that I was about to learn a valuable lesson – that slapping the label ‘clone’ onto a startup can make you look very silly if you’re not careful.. Alix […]
Mars Curiosity carries parts made in France
Everyone has seen the most recent Mars landing by NASA rover, Mars Curiosity, but the scientific effort has been an international one. In addition to outsourcing the launch to the United Launch Alliance’s (a joint venture between Boeing and Lockheed Martin) Atlas 5 launch vehicle, some of the instruments are sourced by NASA partners. Two […]
Open Data: baby steps for RATP
If you are a developer visiting the open data page of the French RATP, which provides buses and subways in Paris, as well as some suburban trains around, it’s fairly easy to assume you will be looking to use that data to create something useful for everyday users, that is, all the Joe subway commuters. […]
Pradeo raises Funds to combat Mobile Viruses
Mobile phones are listed as the most contaminated devices-1 in 6 are covered with fecal bacteria like E. Coli. What’s worse is that we also need to be hyper vigilant when it comes to our software viruses too! Pradeo Security Systems has patented technologies which offer security solutions for mobile devices. The installation of integrated […]