All posts in m-commerce
“Les Soldes” continue to trend digital
According to a study conducted by CSA for FEVAD, France’s leading e-commerce and mail order trade association, 7 out of 10 of internet users plan to either prepare for or make their actual purchases on-line during “les soldes” (bi-annual sales), which equates to 30 million people. Perhaps reflecting the apparent slow-down in France e-commerce sector […]
Mobile’s role in retail continues to rise across Europe
Although showing signs of growth in recent years, Mobile’s role in retail and e-commerce has been fairly limited in Europe versus other markets such as South Korea, China and Japan, where mobile penetration has long been off the charts and m-commerce is becoming the preferred mode of shopping for many (here and here). However, comScore recently […]